Create a rectangle using rectangular shape tool.



Insert an image of sport goods. Change the layer mode to "Luminosity".



Type the text details using a nice font.



Double click the layer to open layer style window. Apply settings as shown.





Similarly type rest of the text details in separate layers.





Insert a cutout of football and place as shown.



Double click the layer to open layer style window. Apply settings as shown.




 
Ctrl+Click the rectangle layer thumbnail to get the selection. Select football layer and click add layer mask button from the bottom of the layer palette.